The power of earned media, and STEM-Trek’s ripple effect:
Our information stream has the potential to reach hundreds of thousands around the world.
Four tributaries are fed daily, with some overlap:
1. STEM-Trek Founder and Executive Director Elizabeth Leake has more than 20,000 connections across multiple platforms (with some duplication). She makes an intentional effort to connect with others who also have large networks.
2. STEM-Trek has ~3,000 in its networks; multiple social media platforms.
3. When STEM-Trek advisers share our news, it reaches many more. Our advisers are from four countries and represent 15 agencies and five industries.
4. When features are published by HPC industry journals, professional associations, and federal (US, pan-African or pan-European) agency blogs, the content could easily reach hundreds of thousands.
Who are our friends?
Each STEM-Trek platform features a slightly different demographic, as far as industry and age. About 40 percent of FaceBook followers are between the ages of 18 and 34, and most are academic professionals who support, use, maintain or sell advanced cyberinfrastructure. A growing number are data sciences who are involved in food security research and commercial food industry stakeholders. This image represents a snapshot in time; the demographics change on a daily basis.
The majority of LinkedIn followers are older and a larger number are from federal agencies, commercial food, agribusiness, bio, pharmaceutical, and tech sectors.
Where are they?
Why are these relationships useful?
- In-Kind Contributions and Services: STEM-Trek crowd-sources to find mentors, volunteers, collaborators, sponsors, room-shares, donated points, donated stuff, and more.
- Dissemination: STEM-Trek news reaches computational and data-intensive research communities, HPC industry stakeholders and more. We share job postings, professional development opportunities and free or low-cost training information. There is no charge for this service.
- Correspondence services: STEM-Trek services are free for institutions in underserved regions, or for underrepresented groups (but they must support the correspondent’s travel).
- Talent Sourcing: If your team needs HPC systems administrators, security specialists, engineers or computational domain experts, OR if you are having difficulty recruiting or retaining highly-trained specialists to live and work in an out-of-the-way location, STEM-Trek can help. Head-hunting services are currently free, but they might be fee-based in 2017. STEM-Trek services are free for institutions in underserved regions, or for underrepresented groups.
- Reviewers: It can be difficult to find enough qualified specialists to review journal article submissions, or grant proposals. We can help expand your prospect pool – even in the more esoteric specializations.